sd ledare med huvudet på skaft Free Flow of Data crucial for the Data Economy

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baka glutenfritt bröd i stekpanna minigrävare säljes privat COMMENTS Do not burden the digital development in the EU with a complicated framework that is too complex for companies to understand, let alone comply with. The digitisation of society and business will bring us great opportunities if the policies governing the data economy can develop strategically with an eye to the future.

Carolina Brånby
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världens högsta berg i afrika Comments on the European Commission’s communication ”BUILDING A EUROPEAN DATA ECONOMY”

hylands hörna abc Sweden is in the midst of a transformation to a fully digitised society in which the potential for innovation is great and an adequate safeguards for integrity is important.

italienska städer som börjar på texas This leads to crucial questions about how Sweden and Europe can develop a political environment which fosters data-driven growth and benefits the interests of the individual, businesses and society at large in a sustainable and balanced way.

lyckliga gatan lyrics näääk Digitisation (and particularly data-driven growth) is underlined as the future growth engine for Europe in the EU Commission’s strategy for the Digital Single Market (COM/2015/0192 final). A strong emphasis is put on the importance of removing obstacles for the European data economy in order to stimulate innovation and investments in the single market, and to create business opportunities for European companies. But the development of new technology also enables better protection of personal data. The public debate often presents these two ambitions- innovation and data protection as contradictory, which is not the case. To improve the public understanding of our future and to enhance people’s comfort level with digitization, raising awareness about technology is more important than ever.

med anledning av på engelska Currently much of the development of European data policy is driven by the data protection authorities, DG Justice and national ministries of justice, which tend to have a strong focus on privacy and integrity. In order to foster efficiency and innovative digitalization of society, an export- and technology-dependent country like Sweden would benefit from a more business-oriented policy perspective in the shaping of rules related to the data economy.

karaté kid 3 streaming vf hd A far reaching privacy framework inhibits the development of important public services, particularly in the healthcare sector. We need to question the current structure and find our way back to a functioning balance between safeguarded integrity and the exchange of information. To achieve this we ask for better regulation, simpler rules which do not overlap and do not promote fragmentation. An example is the proposed regulation of ePrivacy

karta skogskyrkogården gävle (COM(2017) 10 final), which stipulates a need for prior consent for cookies and any kind of online tracking techniques. Similar rules are already specified in the new General Data Protection Regulation. Adding another layer of rules on data protection means adding to the already heavy burden that companies have to comply with.

div 1 södra 2015 hockey pračka se sušičkou lg zkušenosti Data flows and forced localisation

hur länge måste passet gälla thailand Data flows are an integral part of our global value chains, and a data-driven economy based on innovation is one of the keys to creating competitive European businesses. Allowing data to more freely across borders, without rules on forced localisation is therefore absolutely crucial. Companies simply cannot do cross-border business if they cannot move their data across the borders; this applies to companies of all sizes and from all sectors. With this in mind, we would welcome a legislative initiative to prevent national rules on forced localisation. Any restrictions on where data should be stored should only be possible within the realm of different levels of national security and concerning the access of national authorities. Such exemptions from a ban on forced localisation must be well justified and proportional.

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byta ut vetemjöl The requirements on data portability in the General Data Protection Regulation are difficult to deal with for companies. Technically it requires that different companies apply the same data format in order for it to be portable. Rebuilding IT-solutions entails high costs and currently there are no guidelines for how companies are to handle this technically. Imposing similar demands on machine-generated data would mean enforcing a regimentation of technical solutions and IT-systems that would hardly benefit innovation and competitiveness in Europe.  However, the development of IoT requires a certain level of interoperability. The best way to achieve it is through sector agreements and industry driven standards developed by businesses with extensive knowledge of how technology, contractual arrangements and business models work.

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örebro lager 157 It is important to distinguish between personal data and machine data. The industry at large agree that it is too early in the development of data analytics to legislate the use of machine-data and the technological progress is moving fast.

korvgubben luleå dagens From an investment perspective it is crucial that businesses can use and protect their own (machine-generated) data as they see fit, to develop new products, find innovative solutions and get a return on investments made. Personal information is to be protected in accordance with the General Data Protection Regulation, which specifies rules applicable to the processing of personal data and thereby the companies’ ability to create services and identify the demand for new products. It is vital that the legislation contributes to protect investments, intellectual property rights and trade secrets.

hur länge har bebis feber efter vaccination An important principle is that the European Commission should not propose rules for a market which is still being developed, unless there is a proven market failure. The Staff Working document (SWD(2017) 2 final) accompanying  the Commission’s communication on a European Data Economy explicitly explains the difficulty of trying to map the available contractual solutions for the use and reuse of data.

hyra fartyg stockholm bröllop It is further worrying that the Commission’s own European Political Strategy Center, proposes that “public intervention is (also) needed to govern non-personal data”, see ‘Enter the Data Economy’, 2017-01-11.

tatueringar på tjejer Generally, both contractual freedom and the freedom of trade should be better respected in the European Union in order to foster a good business climate where the data economy and the technological development create competitiveness that produces a prosperous society for all its citizens.

trådlös router test mac Finally, do not burden the digital development in the EU with a complicated framework that is too complex for companies to understand, let alone comply with. The digitisation of society and business will bring us great opportunities if the policies governing the data economy can develop strategically with an eye to the future.

insemination ensamstående kvinnor Carolina Brånby


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The Nordic countries need to block EU assault on tax veto

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Artificial intelligence on everybody’s mind

missat p piller ägglossning EVENT Artificial intelligence is on everybody’s mind in the EU capital. The European Commission recently launched its strategy for artificial intelligence, which focuses on promoting research and development of AI across European sectors.
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AI made in EU

blodtrycksmätare från lidl JOINT EFFORT The EU-commission has presented a joint effort with Member States to promote the development and use of artificial intelligence, AI, in Europe. To strengthen AI-technology and uptake in Europe is welcome. Swedish Enterprise believes that the conditions within Europe must be strengthened in order to successfully improve the global competitiveness of our companies. Here are our thoughts and proposals.
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Swedish expert represents European industry in expert group on AI

komvux göteborg kurser 2015 ARTIFICIAL INTELLIGENCE The Confederation of Swedish Enterprise’s digital expert Carolina Brånby is representing BusinessEurope in the European Commission High Level Expert Group on Artificial Intelligence, AI HLEG. Their role is drafting ethical guidelines, and to create recommendations on how to strengthen the uptake of AI within the EU.
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What impact of the Social Pillar on EU prosperity?

The EU’s approach to social policy is currently changing. In November 2017, the European Pillar of Social Rights (the Social Pillar) was proclaimed as a visionary document setting up goals for an upward convergence in this area. In this year’s State of Union address, the president of the EU-commission Jean-Claude Juncker asserted that “It is time we turned the good intentions that we proclaimed at the Gothenburg Social Summit into law”. And, as a matter of fact, this process is well under way.
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The entrepreneurial perspective is being neglected in the EU digitalisation process

The digital single market is a hot topic in the EU right now. Sweden has plenty of confidence when it comes to digitalisation, which does by its nature transcends all borders. The government’s overall goal is for Sweden to be best in the world at using the opportunities offered by digitalisation. But unfortunately the entrepreneurial perspective usually comes second when the European countries attempts to create a digital inner market.
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American tariffs hurt Swedish and European industry

"President Trump’s decision to impose tariffs on steel and aluminum imports is very unfortunate. It will hurt Swedish industry both directly and indirectly", says Carola Lemne, Director General of the Confederation of Swedish Enterprise.
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The EU-commission wants to go big on AI

hästnet hyra ponny AI  The US and China are way ahead of Europe regarding development of autonomous computer systems. That disadvantage must change if European business and industry is to retain its competitive edge into the future, writes Olof Erixon, Senior legal counsel.
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EU – the clearest voice for free trade

In the beginning of May, the Free Market Road Show (FMRS) took place in Stockholm. Jens Hedström, Head of Brussels Office, International Director, Swedish Enterpriseviktiga delar i ett förhållande , was one of the panellists together with PJ Anders Linder, CEO Axess Foundation, the British economist Richard Teather among others.
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Sweden should oppose the digital tax proposals

sjunga i kör uppsala TAXES The Swedish Government should oppose the controversial digital tax proposals from the EU Commission and work with the OECD to find an internationally acceptable solution.
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Controversial EU tax proposal on digital services causes concern for small exporting economies

tjänsten är tillsatt TAX The Director Generals for the Swedish, Danish and Finnish business federations have, in a joint letter addressed to the Finance Ministers of their respective countries, expressed their concern for the EU Commissions digital tax plan.
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Protectionism only produces losers

The impact of globalisation has been positive for most of the world’s population. However, the economic integration of economies also accelerates change which puts increasing pressure on societies to be able to adapt to such change. We need to stand up for the clear advantages of globalisation, while making sure our societies have the flexibility necessary to adapt to rapid changes in technology and labor markets. These were the main conclusion at a seminar about free trade and globalization in times of protectionism, organized by The Society for Business and Politics in the European Parliament.
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Let’s talk about the losers of protectionism

European politicians have a big role to play in communicating why globalisation matters. We need politicians that are brave enough to talk about the losers of protectionism, not just the losers of globalisation, writes Carola Lemne.
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The European Commission: Swedish companies best at innovation

Within the framework for the European Commission’s EU Industry Day February 22-23 in Brussels, Teknikföretagen and RISE was chosen to present how Swedish enterprise and academy cooperate around invention under the headline TESTBED Europe, accelerating innovation and strengthening eco-systems. The seminar proved to be one of the events most popular, and gathered experts from all over Europe. The participants all agreed that Sweden is the leading example of innovation, but why?
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OECDs ambassadors meeting – act for growth and prosperity

January 19th marked the date for BIACs annual meeting with the ambassadors of OECD. This year’s theme was ”Business priorities for OECD action: a call for growth and prosperity” and tackled subjects like entrepreneurship, multilateral framework for trade, tax and investments, creating opportunities for business to create the jobs of the future and developing high quality regulation that strengthens businesses competitiveness. 
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Trilogue negotiations – striking the right balance between transparency and efficiency

A trilogue is just what it sounds like – a dialogue between three parties. In a European context the three parties in question are the European parliament, the European Commission and the Council. There are advantages to these trilogues; it’s a quicker decision process which can be used ad hoc with the three most important parties present. But the opposition is growing against the increased frequency, particularly because of lack of transparency that trilogues entail.
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Entrepreneurship crucial for successful companies in Europe

We need a holistic perspective to be able to create a better European ecosystem for entrepreneurs. Innovation is not enough, the products must be commercialised and reach the market if companies are to be able tocreate growth.
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A framework for free flow of non-personal data in the European Union

gnäller vid amning COMMENT The Confederation of Swedish Enterprise welcomes this regulation with its aim to ensure the free data flow within the European Union. Europe can no longer afford to keep the Digital Single Market held back by protectionism and fragmentation, says Göran Norén, Head of Department, Industrial Affairs, and Carolina Brånby, Digital Policy expert.
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Nordic labour market models and the Social Pillar – complementary or colliding?

saltkråkan tjorven och skrållan SOCIAL PILLAR The Nordic employer organizations organised a seminar in Brussels where invited representatives from the EU institutions, industry and trade union discussed their views on the Social Pillar taking into account the Nordic labour market models.
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Connected consumers: risk or opportunity?

New technology and data-driven innovation create new business models and services that enable companies to help their customers by adjusting their products and become more relevant. At the same time, access to and analysis of data challenges the personal integrity and the view of how integrity should best be safeguarded. How shall development of new services and personalisation be balanced with demands of personal integrity? Do consumers have access to relevant information? And who is responsible for what?